Welcome to the IAB Europe Academy!

Led by industry-leading experts, our courses are designed to equip you with the skills and knowledge you need to excel in the world of digital.

  • Key Features

    Expert-Led Courses

    Our courses are developed and delivered by IAB Europe professionals, who offer deep insights and practical knowledge to ensure you gain key skills that can be applied to your work immediately.

  • Engaging Learning Experience

    We offer full access to the IAB Europe Academy learning platform, where students can explore reading materials tailored to the course content. In addition, our live sessions provide an opportunity to engage directly with the training material, ask questions, and gain real-time insights. These combined resources ensure that digital advertising professionals receive the support they need to navigate and excel in their learning journey confidently.

  • Bespoke Content

    The IAB Europe Academy offers uniquely tailored content, covering the most up-to-date insights on key industry topics. Our training courses are refreshed quarterly, ensuring that they keep pace with the ever-evolving digital advertising landscape. Delivered by industry professionals to their peers, the courses are designed to address the specific, real-time needs of the sector, providing actionable knowledge when it’s needed most.

Frequently Asked Questions

  • What is the IAB Europe Academy?

    The IAB Europe Academy is an educational programme that offers training courses designed for digital advertising professionals. Our goal is to provide the digital advertising workforce with the skills, knowledge, and certifications needed to stay at the forefront of the digital advertising landscape.

  • What is the IAB Europe Academy Learning Platform?

    The IAB Europe Academy Learning Platform is a Learning Area for all IAB Europe Acadamy participants that provides access to a numerous resources relevant to their selected course.

  • Who are the courses designed for?

    Our courses are designed to meet the needs of digital professionals at all levels, from beginners just entering the digital advertising field to seasoned experts looking to stay updated on the latest industry trends and best practices.

  • What topics do the IAB Europe courses cover?

    The IAB Europe Academy currently offers training programmes on Retail Media and Environmental Sustainability in digital advertising. These areas are rapidly evolving and represent the future of the digital marketing industry. We plan to expand our offering to include more cutting-edge topics as the industry evolves.

  • Why is Retail Media important?

    Retail Media is one of the fastest-growing segments in digital advertising, driven by the rise of e-commerce and the increasing use of first-party data.

  • Why is Environmental Sustainability important?

    Environmental Sustainability is a crucial topic for the future of advertising, as the industry shifts toward more eco-friendly practices. By focusing on these emerging areas, the IAB Europe Academy provides professionals with the knowledge and skills to navigate new market demands.

  • Who develops the course content?

    All courses are developed by industry-leading experts and practitioners associated with IAB Europe.

  • What is the format of the courses?

    The Retail Media for Digital Advertising Training consists in one live session 2 hours divided in 5 sections. At the end of each session participants will be invited to take a quiz to test their knowledge. The Environmental Sustainability for Digital Advertising Training consists of 5 live sessions of 2 hours with access to background material on the IAB Europe Academy learning platform.

  • Will I receive a certificate upon completion?

    Yes! Upon successfully completing a course, you will receive a digital certificate from the IAB Europe Academy.